The CRSB Trademark is the organizational logo representing the Canadian Roundtable for Sustainable Beef. It may be used by CRSB members to communicate their involvement in, and commitment to, beef sustainability in Canada along with the following optional statement:
We are/[company name] is a proud member of the Canadian Roundtable for Sustainable Beef and support(s) a commitment to environmental, social and economic sustainability in the Canadian beef industry.
As a multi-stakeholder organization powered by the collaboration with its members across the beef value chain and beyond, the CRSB encourages its members to expand on their beef sustainability goals in company and stakeholder communications, sustainability reports and other communication tools. See section 2.1 of the CRSB Communications, Claims and Labelling Guide for details.
Overview of process for using CRSB Trademark and Member statement.
Providing annual reporting of communciations about the CRSB by its members enables us to showcase the impact and continuous improvement in Canadian beef production across all five Principles of Beef Sustainability, and helps inform progress against the National Sustainability Strategy.